Celebrate 120 years of Harley-Davidson® in Milwaukee, WI

What brand is older than Disney, Warner Bros, even the 24 Hours of Le Mans? Harley-Davidson® Motorcycles! This iconic motorcycle brand is celebrating 120 years July 13-16 in an epic celebration of new bike models, incredible concerts featuring the Foo Fighters and Green Day, and collectable gear.

The Harley-Davidson Homecoming™ will bring together enthusiasts of all ages from all over the world to Milwaukee, WI, as they celebrate one of the longest-running brands in America. Veterans Park, at Milwaukee’s lakefront on Lake Michigan, will host a huge celebration of music, special events, merch tents and more. And stick around for the Motorcycle Parade on Sunday from 1-2 p.m. through the streets of downtown Milwaukee.

Below is a run-down of some of the events during the anniversary bash.

Veterans Park | 1010 N. Lincoln Memorial Dr. | Milwaukee, WI

Purchase a one- or two-day event pass and join in the celebration.

Ives Brothers Wall of Death and Ball of Steel | Daily performances
The Ives Brothers – Kyle and Cody – are known for their motorcycle prowess and gravity-defying stunts as the ride around the Wall of Death. They also show off their riding skills in the Ball of Steel, a cage where they circle mere inches from each other with barely room to spare for the riders and their bikes.

Nitro Circus | Daily performances
Shenanigans, record-breaking thrills and incredible stunts are unpacked during Nitro Circus performances. If it has wheels, it becomes stunt material for the talented athletes and riders in this celebrated crew.

The Del Mar Experience Presented by Livewire® | Open daily 2- 8 p.m.
See the newest bike from the electric brand, the S2 Del Mar.

Matty Matheson’s Burger Build Off | Saturday 6:15-7 p.m.
Legendary chef, actor, author and restauranteur Matty Matheson hosts a cook-off filled with grease, grills and hilarity. Four lucky? motorcycle enthusiasts will go head-to-head and create an ultimate burger.

DJ Kev | Friday – Saturday | Hours vary
This innovative DJ prides himself in his ability to play every style of music – hip-hop, country, house and rock.

Live Music | Friday and Saturday | Hours vary
In addition to the Foo Fighters and Green Day, Veterans Park will host bands such as Joan Jett & The Blackhearts, The Cult, Phantogram, Abby Jeanne, Kennyhoopla, Ghost Hounds, White Reaper, and Cody Jinks.

Harley-Davidson Museum
Harley-Davidson Museum. Photo courtesy Creative Commons/Dori.

Harley-Davidson Museum | 400 W. Canal St. | Milwaukee, WI

While the Harley-Davidson brand is celebrating an anniversary, so is the Harley-Davidson Museum. For 15 years visitors have explored interactive exhibits, enjoyed live music and discovered the fascinating history that starts with “Serial Number One,” the oldest known Harley-Davidson motorcycle. The museum is also the check-in point for Harley-Davidson owners, who can discover the benefits of the new H-D Membership Program. During the anniversary celebration, food trucks and merch tents will also be onsite.  Tickets to the museum can be purchased here.

Below are some of the events featured during the anniversary celebration.

The Garage – Product Showroom | Open daily 10 a.m. – 8 p.m.
Dive into the 2023 Harley-Davidson models, including the all-new 2023 Street Glide and CVO Road Glide, the Fast Johnnie, and the Electra Glide Highway King.

Stacyc® Display and Demos | Daily | 10 a.m.-4 p.m.
Families will enjoy this kid-centric display of the Stacyc® electric balance bikes and demos.

V-Twin Visionary Speed & Style Anniversary Showcase | Saturday | 11 a.m. – 5 p.m.
This invitation-only show features the best custom bikes across all platforms.

Harley Davidson Screamin’ Eagle Factory Race Team | Saturday | 10 a.m. – 4 p.m.
Meet members of the Screamin’ Eagle Factory Race Team and get a close-up view of the 2023 Factory King of The Baggers, as well 2023 winningest bikes of No. 333 Kyle Wyman and No. 10 Travis Wyman.

Mama Tried & Friends Motorcycle Show | Saturday | 11 a.m. – 5 p.m.
Join Mama Tried & Friends showcase some of the coolest custom bikes as they celebrate the 120th Anniversary Harley-Davidson.

MDA + H-D: A Reason to Ride Auction | Open Thurs-Sat 2- 8 p.m.
Own a piece of Harley history and support the Muscular Dystrophy Association. Enter the auction for a chance to win one of five vintage Harley-Davidson motorcycles. Winners will be announced on Saturday.

Division BMX Bike Show | Daily shows
Watch elite stunt riders grab some air as they thrill the crowd with jumps, stunts and bone-breaking tricks.

AMCA Badger Heritage Chapter Vintage Motorcycle Field Games | Saturday | Noon
Watch the fun during the AMCA Badger Heritage Chapter Vintage Motorcycle Field Games Showcase.

Live Music | Daily | Times vary
Enjoy music from American Progress, The War Hippies, Hairball, God’s Outlaw, The Jimmys, The Now Band, Cactus Brothers, Rustbucket, Road Trip, and Rebel Grace.

For a rundown of daily events, visit the Harley-Davidson website.

The Law Tigers – Protecting Riders and Their Families

Our team at Law Tigers can help you get the compensation you deserve. Contact us today for a free case evaluation by calling 24/7 at 1-888-863-7216. Our team will fight on behalf of injured riders, like you, to navigate the legal process with ease.